BLAZE
SPORTS DRINK BRANDING
PROJECT BRIEF
To create a new sports drink with the target market of free moving, outdoor focused individuals who are looking for a fresh and motivating beverage. The focus of the drink will revolve around its clean, organic ingredient list!
This drink must appeal to a youthful audience who value and engage with the environment and should stand out amongst market competitors.
RESPONSE
Blaze is a dynamic hydration drink that stands out as a unique product due to its clean, organic ingredient list and fresh, energetic aesthetic appeal!
The design is bright and eye catching, appealing well to a youthful consumer base that is continually shifting more towards valuing healthy habits and environmental sustainability. Blaze has been crafted to not be just another hydration drink; it is a symbol of motivation!
LOGO DEVELOPMENT
